Post by account_disabled on Jan 5, 2024 22:42:17 GMT -5
Abody for the advertising industry in Spain has ruled in favor of the yellow operator in a dispute it has had with Lowi Vodafones secondary operator. The reason These apparently copied his advertising strategy. Similarities in advertising MsMvil chose to report Lowi to Autocontrol after the publication of an advertising spot against an advertisement for which Vodafone Spain is responsible. Subsequently the red operator filed an appeal against the initial resolution which was dismissed by Autocontrol in its Resolution of December which therefore confirmed the ruling of the regulatory body and the victory of the yellows.
PlayVideo Above these lines you can see the spot about which the controversy arose. Under the title Back to simple Vodafones lowcost operator highlights the fact of having a simple system in which with a simple click you do everything. an elaborate dish of spherification of kimchi a Korean dish based on fermented cabbage with the essence of shaved Phone Number List smoke tears concluding that something as simple as a fried egg is better. Well according to the allegations made by the yellow operator against Autocontrol this represents plagiarism of its commercial strategy . Specifically those advertisements starring Antonio Resines in which you see something very ornate and little by little you get to the essence of what it is.
They usually end with At MsMvil we have removed everything that does not interest you so that you pay only for what you need referring to how much decoration is what makes the price grow. Lowi In both cases the concept of simplification seems evident although in one it speaks of simple things sold as more than what they are and in another precisely the value of having something simple and uncomplicated. Comparison MsMvil vs Lowi The reason beyond the degree of similarity in the underlying concept seemed to be given to Lowi as he argued.
PlayVideo Above these lines you can see the spot about which the controversy arose. Under the title Back to simple Vodafones lowcost operator highlights the fact of having a simple system in which with a simple click you do everything. an elaborate dish of spherification of kimchi a Korean dish based on fermented cabbage with the essence of shaved Phone Number List smoke tears concluding that something as simple as a fried egg is better. Well according to the allegations made by the yellow operator against Autocontrol this represents plagiarism of its commercial strategy . Specifically those advertisements starring Antonio Resines in which you see something very ornate and little by little you get to the essence of what it is.
They usually end with At MsMvil we have removed everything that does not interest you so that you pay only for what you need referring to how much decoration is what makes the price grow. Lowi In both cases the concept of simplification seems evident although in one it speaks of simple things sold as more than what they are and in another precisely the value of having something simple and uncomplicated. Comparison MsMvil vs Lowi The reason beyond the degree of similarity in the underlying concept seemed to be given to Lowi as he argued.